WORKING AT FLORIDA COLLEGE

SUMMARY OF POSITION

The graphic designer will play a critical role in helping to drive Florida College’s brand forward through the development of innovative and targeted design. Under the guidance of the AVP of Marketing, this position will bring broad expertise in print and digital graphic design and be responsible for creating compelling designs across the marketing spectrum and other advertising and communications platforms.

The qualified candidate will bring a collaborative mindset and will work closely with the marketing team to ensure brand alignment and best practice design execution to develop strategically inspired and creatively led ideas. He/she will conceptualize, execute and design creative digital and print projects that drive and support the brand vision and deliver strategic institutional goals.

RESPONSIBILITIES

Brand Management:

• Protects and maintains the integrity of the brand and visual identity by monitoring and encouraging compliance with brand standards across all external facing materials and platforms.
• Create and maintain branded templates and tools to support faculty and staff content creation in alignment with the brand identity.
• Maintain the integration of brand identity including all marketing collateral and channels with attention to aesthetic, typography, color and design elements.

Layout, Design and Production:

• Plan and design presentation of visual information effectively and appropriately to target audiences and to the selected visual medium. This may include social media graphics and animation, print publications (example, Florida College Magazine), displays, online ads, presentation slides, postcards, and other visual communications.
• Under the direction of AVP of Marketing, produces files, graphics, and/or illustrations, including digital and print.
• Develop strong conceptual ideas and design solutions in alignment with the FC brand and needs of each target audience.
• Under the direction of the AVP of Marketing, create a broad range of print and digital materials to support Florida College’s brand awareness, fundraising efforts, recruitment, retention and enrollment, audience engagement and marketing goals.
• Effectively manage project timelines and project communications using Florida College’s project management systems and tools (Basecamp, Freshdesk Ticketing System, Email Communication).
• Maintain exceptional digital file management and archive system.
• Actively participate in weekly tactical meetings that keep marketing team aware of project progress, determine priorities, and proactively address challenges and roadblocks.
• Manage production (from start to finish) track progress of each assigned job, communicate effectively with stakeholders involved.
• Manage the effective delivery of design proofs and deliverables within agreed-upon deadlines, formatted to correct technical specifications.

Campaign Development:

• Develops and produces visual presentations, including visual themes that strengthen the communication of ideas and information. Effectively meet budget and time constraints.
• Develops and maintains professional working relationships with external vendors to assure quality work within budget and deadline. Helps identify and select vendors, and platforms regarding materials, costs, and scheduling.
• Using an advanced understanding of print and digital production processes, including computer software, for publishing, images, websites, and various other media.
• Provides high-level guidance on design and publishing technology, services for web design, expertise on printing and other production processes for final products.

POSITION REQUIREMENTS

• Bachelor’s degree in graphic design, marketing or related field required
• 5 + years of graphic design experience
• Proven visual design/visual storytelling experience with marketing collateral, social media graphics, email campaigns, information graphics, advertising, event signage, etc.
• Advanced knowledge of Adobe Creative Cloud (InDesign, Illustrator, Photoshop) and other visual design tools. Certification preferred.
• Experience preparing files and working with offset and digital print vendors
• Excellent oral, written, and visual communication skills
• Highly organized, flexible and able to manage multiple projects under tight deadlines while maintaining a high level of quality and accuracy
• Experience managing and maintaining brand identity within an organization
• A strong portfolio demonstrating an elevated sense of layout, form, color, typography and digital design skills

Please submit portfolio and resume via the link below by October 1, 2022.

Florida College seeks a full-time IT Specialist in the Information Technology Department starting Spring 2022.

Florida College is a private, independent liberal arts college, providing a comprehensive college experience designed to develop students spiritually, mentally, physically, and socially by integrating into the students’ lives the Bible as the revealed will of God in order to prepare students for lives of service to their Creator and to humanity.

All qualified applicants for this position must be Christians and be active, faithful members of a Church of Christ and willing to support the Christian mission and purpose of the college.

The IT Specialist would focus on data analysis and support of audio/visual needs which includes the following responsibilities: communicating with stakeholders to understand data content and business requirements, organizing and transforming information into comprehensible structures, performing statistical analysis of data, using tools and techniques to visualize data in easy-to-understand formats, such as diagrams and graphs, preparing reports and presenting these to stakeholders, monitoring data quality and removing corrupt data, maintain Audio-Visual equipment, primary responsibility for any support tickets related to Audio-Visual needs, secondary responsibility to respond to other IT support tickets, direct student workers assigned to AV team. Experience with website maintenance is a plus. This is a 12-month staff position.

The ideal candidate will hold a bachelor’s degree (or higher) in computer science or data analytics, have excellent communication skills, work well in a team environment, demonstrate creativity and innovation, have experience with Microsoft and Apple products, and be flexible in a dynamic environment.

Inquiries about the position, along with application letters and CV, should be submitted to the Director of IT, Alyssa Johnson, at johnsona@floridacollege.edu.

Applications will be reviewed as received with a view to hire as soon as possible.

Florida College is an Equal Opportunity Employer and does not engage in prohibited discrimination in employment on the basis of race, color, religion, national or ethnic origin, age, sex, disability or prior military service. Florida College complies with applicable federal and state nondiscrimination laws. All applicants must respect and comply with the established goals and practices of Florida College as a Christian oriented educational institution.

• Ensures website is kept up to date with brand standards and accurate content
• Communicates new landing page content and project timelines to website development team
• Manages gathering website assets to pass to development team for campaign creation
• Reports on progress and development of digital marketing campaigns to FC marketing team
• Tracks and reports website analytics, trends, and patterns once a month to AVP of Marketing
• Executes minor website updates, such as uploading documents or updating text
• Conducting audits of website content on a monthly, semi-annual and annual basis
• Research trends in higher education for digital media, such as website landing page content and strategy

• Coordinate and plan content for Florida College’s monthly email newsletter, the Current
• Manage and grow email lists utilizing the college’s email marketing platform, MailChimp
• Provide detailed reports on email open rates, click rates, etc. and analyze results

• Develop, plan and implement audience engagement, brand awareness on social media accounts
• Brainstorm and develop video, interactive and graphical content to engage current and prospective audiences on social media and other digital channels.
• Serve as primary content creator and moderator for Florida College’s social media channels.

• Provide detailed analysis and accurate reporting on demographic, metrics for website, email and social media channels.
• Based on current analytics, define possible areas for growth and improvement.
• Monitor trends in emerging media
• Assist in other projects as requested, including but not limited to branding efforts, content strategy and copy writing.

• 3-5 years of digital marketing experience required
• Bachelor’s Degree or equivalent experience required
• Knowledge of digital marketing channels and tactics
• Google Analytics proficiency
• Proficient in Microsoft Office Suite
• Marketing technology savvy – demonstrated ability to work with tools such as web CMS systems, email marketing platforms (MailChimp), etc.

Please submit resume to Roxanne Wilson at wilsonr@floridacollege.edu.